03 Jun. 25

Matthijs van den Broek Appointed Editor-in-Chief of Bicycling


Amsterdam, June 3, 2025
– Matthijs van den Broek has been appointed the new editor-in-chief of Bicycling, the magazine and online platform for everyone passionate about cycling. In this new role, he will lead both the print and digital arms of the brand, further expanding Bicycling as the leading brand for cycling enthusiasts.


PXR Matthijs 30

With twenty years of experience in both digital and legacy media, communications and journalism, and with an undeniable passion for cycling, Van den Broek brings a wealth of expertise and enthusiasm to Bicycling. He previously served as editor-in-chief for Computer!Totaal online and Marketingfacts, among other titles.

Ernst Keyzer, CEO of PXR, on Van den Broek’s appointment: “With Matthijs, we’re bringing in not just a seasoned media professional, but also a passionate cyclist. He truly understands what Bicycling represents and what drives cycling enthusiasts. His vision and energy, combined with our renewed digital foundation, set the stage for the brand’s next phase of growth. Under his leadership, Bicycling will reach even more cyclists - both in print and online.”

Since October 2024, PXR has been publishing Bicycling under license from Hearst. Recently, the platform’s website was migrated to PXR nēxt, PXR’s cutting-edge digital infrastructure.

Van den Broek said, “Bicycling speaks to all types of cyclists at an inspiring and ambitious level. We follow the pros and bring the latest cycling news. It’s all about enjoying the ride, cycling more often, pushing your limits, and dreaming of your next adventure.”

He continued: “I’m thrilled and truly honored to take the lead as editor-in-chief of this brand, driven by my long-standing passion for cycling. We’re going to grow Bicycling with stunning magazines and compelling online stories. The editorial team will do this together with our community of readers, subscribers, sponsors, partners, and columnists. This is going to be the ride of our lives!”

About Bicycling
Bicycling is the leading platform for sporty cyclists in the Netherlands. The brand brings the joy of cycling to life through inspiring stories, in-depth product reviews, training advice and the latest cycling news. In addition to the print magazine, Bicycling is increasingly becoming a go-to digital platform for avid cyclists.

About PXR
PXR is a leading publisher focused on passionate communities, ranging from sports and technology to lifestyle and science. PXR’s portfolio includes Voetbal International, VoetbalPrimeur, Autoblog, Bright, Scientias, Men’s Health, Women’s Health, Runner’s World, BabyBytes and VoetbalNieuws.nl.